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The Seven Sins of Greenwashing

TerraChoice Environmental Marketing via Marketwire.com

Your eyes aren't deceiving you, but the labels might be. There are more products claiming to be green on the shelves of stores these days, however those 'all-natural' and 'organic' products are likely committing at least one of the Seven Sins of Greenwashing, by not telling the complete truth. TerraChoice Environmental Marketing recently released its Seven Sins of Greenwashing report, finding that 98% of products surveyed in the United Kingdom (UK) committed at least one Sin of Greenwashing.

Full article at www.marketwire.com/press-release/Terrachoice-Environmental-Marketing-984249.html

 

Guidance on Labelling Textile Articles Derived from Bamboo

Competition Bureau Canada

The Textile Labelling Act (TLA) and the Textile Labelling and Advertising Regulations (TLAR) are statutes relating to the labelling, sale, importation and advertising of consumer textile articles. They require textile articles to be labelled accurately in order to help consumers make informed purchasing decisions. The statutes set out specifications for mandatory label information, such as the generic name of each fibre found in an article and the dealer identification.

Full article at www.competitionbureau.gc.ca/eic/site/cb-bc.nsf/eng/03021.html

 


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"The negative impact that the fashion industry has on the environment and human health has been felt worldwide. From using pesticides to grow cotton to using toxic dyes to colour leather, the industry affects our lakes and rivers, landfills and lives. The toxic chemicals used in the process of producing clothing has long been hidden from the public's eye. Environmental Defence is proud to be part of Fashion Takes Action's mission to address these serious issues. Finally, there is an organization that is tackling this important issue and pushing the fashion industry to become more sustainable." 
- Dr. Rick Smith, Executive Director, Environmental Defence